Our Story
We are Purple Turtle Co.
1 - The community.
Purple Turtle Co started from a simple vision, to build a community brand that creates real-world value both for our people and our planet, through free education, innovation and collabortive projects.
2 - Bringing people together
After countless conversations with passionate environmentalists, it had become clear that in order for people to adopt more sustainable lifestyles, we first needed to educate society to become more eco-concious. So we set out on a journey to give people a voice to create and share their content and learnings via articles and social media posts. We also brought together several product designers to explore new ideas which could help solve plastic-waste issues across the beauty industry.
3 - The climate emergency.
For decades we have been living in an inefficient world where waste and unsustainable behaviours have grown out of control. Unsustainable human behaviour has led to a number of key environmental impacts such as deforestation, ocean plastic, pollution, biodiversity and gobal warming. These issues stem from a wider range of human behaviours including energy consumption, agriculture, waste management, urban development and much more. The problem is simply human behaviour.
4 - Our philosophy.
We believe in the idea of educate, innovate and collaborate. Firstly we create and publish free content to our community to educate society and drive change through human behaviour. Secondly, we support research & environmental projects to help solve and project our planet. Finally, we aim to bring this all together through creating a place where people can partner with us to help elevate thier projects and work . The only way we can change things in the world is by empowering people to change behaviours.
5 - Promote your project.
We are always on the hunt for people who are passionate about the environment. Whether it's organisaing a beach clean up, designing a new innovative product or creating a new educational article, if you have an idea that we can help come to life then let us know. Although we are only a small community, but if we can fund it or facilitate it we will give you the resources and support you need to turn your ideas into a reality.
6 - Building a better world.
We hope that one day the Purple Turtle will be widely recognised in society as a brand for good, built on trust and undepinned by strong enviornmental values. We aim to become the innovators of sustainability, creating a digital space for bringing people together, celebrating people's work and coming up with new ideas to help protect our planet and reduce waste.